ABOUT US

ONCE UPON A TIME

Some people did some cool things that made everyone notice.
So, of course, others started to copy them.
But they didn’t copy spirit. They copied formulas and tactics.
Then, even different became the same.

We’re going forward, by going back. Everyone’s a fcking
‘storyteller’, copywriter, brand strategist, whatever.
We’re not saying we’re not all of that. We’re just saying,
before all that, we just want to make you feel something.

So we’re gonna try to do some cool things to make everyone notice.

Not written by AI. Not even a bit. Not that there’s anything wrong with it.

Say Sern Quah
CEO

He didn’t start this to follow a formula. He’s here to make sure we don’t become another copy of a copy, focusing on the spirit of the brand so you actually feel something when you see our work.

Miguel Jeremy
Brand Manager

He’s done with the guessing games and the hype. With a million organic views and a background in data, he just focuses on what actually works. He’s here to make sure the creative side is backed by raw performance. No filler just strategy that drives real revenue.

Anasthasia Putri
Brand Manager

She doesn’t just design for the sake of looking good. With a background in Visual Communication Design and experience managing everything from hospitality outlets to global collaborations, she knows how to build a visual identity that actually sticks.

Meidiana Sari
Admin Manager

While everyone is busy being a ‘strategist’, she’s the one actually making things move forward. With a background in heavy-hitting operations, she keeps the chaos organized so the rest of us can stay focused on doing cool things.

Rasya Alaina
Content Creator

She doesn’t just create content; she builds the vibe. From high-end editorial visuals to capturing raw moments, she’s over the overhyped formulas and here to bring back the spirit that everyone else forgot to copy.

Aurellia Cindy
Content Creator

She isn’t interested in just making things look pretty. She’s about capturing the right energy and making sure the content actually sticks with people. No over complicated formulas or trying too hard to be different. She just focuses on creating honest work that demands to be noticed.

Daffa Attar
Content Creator

Tired of the same old storytelling that all looks the same. He uses his eye for branding to break the cycle and just make cool things that actually demand people’s attention.